Independent expression. Everyday clothing.A different perspective on the everydayUSD / EN
alteredreality.store / CLOTHING SUPPLYCOLLECTION 01 ↙ MEN + WOMEN

Everyday clothing. Individual expression.

MAKEYOURMARK.

Signature graphics. Standout textures.
Everyday pieces with a point of view.

36INDIVIDUAL STYLES
18 MEN / 18 WOMEN
BUILT AROUND YOUR POINT OF VIEW
WEAR YOUR OWN PERSPECTIVE ✳ EXPECT THE UNEXPECTED ✳
01SHAPE YOUR EVERYDAYMen's waxed canvas anorak

18 pieces. Your combinations.

HIS
OWN WAY.

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MENSWEAR / alteredreality.store
02SHIFT THE PERSPECTIVEWomen's camel corduroy trench coat

18 pieces. Infinite attitude.

HER
OWN RULES.

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WOMENSWEAR / alteredreality.store
Black hoodie showing the sliced chest print, pouch pocket and sleeve signature01 / THE SIGNATURE HOODIE

02 / The details, considered

A signature.
In every detail.

A bold graphic works harder when the smaller details belong to the same story.

  1. 01

    The chest print

    Sliced lettering with an acid-green accent.

  2. 02

    The sleeve signature

    A small AR mark keeps the branding considered.

  3. 03

    The everyday shape

    A drawstring hood, pouch pocket and ribbed edges.

Explore the hoodie ↗

03 / Look a little closer

Texture you can see.

Ribbed. Woven. Tactile.
Good texture changes everything.

EXPLORE KNITWEAR ↗
THE DETAIL IS THE DIFFERENCE.Close view of indigo jacquard texture

04 / An open invitation

Find your
everyday signature.

Start with a shape you know. Add a texture you love. Leave room for the unexpected.

FIND YOUR STARTING POINT ↗
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Find your fitA little guidance. A better fit.
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From our edit to your everydayExplore shipping & delivery.
✳
Let's talkQuestions about a piece? Get in touch.